$15,000 Tickets For A Business Conference, Why?
By the way this isn’t a sponsored post. In case you were wondering.
I’ll let you know when I’m getting paid to post something (which is fine to do by the way; it’s called business).
So why would I spend this kind of money?
I wanted to write this post because I want you to get your head around why doing something like this makes sense. Because on the face of it, it sounds ridiculous.
My $30,000 Order Confirmation For The Two Tickets
I put a red arrow to show the section where the seats cost $15,000 a piece. So we’re right in front of the action!
1) I Agree, It’s Absolutely Ridiculous
Ok, so I just got done saying that this purchase makes sense: two $15,000 Tier 1 VIP tickets for my wife and me to go to a business conference (10X Growth Con in Las Vegas – February 2018).
But now I’m saying that this is a ridiculous purchase. So what gives?
From strictly a hard-cost (monetary) standpoint, this purchase makes no sense. But not every investment needs to be calculated from a monetary ROI (return on investment) standpoint.
2) Invest In Yourself, You Cant Afford Not To
I’m going to go against the grain here and say that you can’t afford to NOT invest in yourself.
You have one life. It’s not like you’re going to live twice like you’re some character in a video game. This isn’t Grand Theft Auto where you can re-spawn if you screw up the first time.
By being stingy with your own personal growth, you are severely handicapping yourself in life.
Everyone at the top are taking serious measures to ensure they’re constantly growing and learning.
It’s mandatory for success.
You can skimp and scrape with your cash on everything else.
If you have to, sell your car and bike to work. Even better? Walk the 4 hours over hills and valleys; cross rivers and lakes like your grandparents did when they were young (or at least that’s what every grandparent says).
Just don’t forego investing in yourself! You don’t need to spend $15,000 on a ticket to a conference. This same conference has general admission tickets that I believe were a couple of hundred dollars. Still expensive, but the majority of people can afford this, if they saved up for it.
3) I’m Not Talking About Traditional Schooling
I’ve said time and time again, I am worried about our current school system. The K-12, college, masters, doctorates, etc. This is leading to an “over-saturation” of degrees in our society.
Said in another way, there’s “diploma inflation” in today’s society.
Especially here in the US where the costs are astronomical.
I know people who are going into debt, up to their eyeballs. They’re constantly stressed out because of it. I’m talking anywhere from $100,000 – $400,000 in tuition debt. This is debilitating levels of debt.
And many couples are in a situation where both individuals bring high amounts of debt into the relationship.
So it’s a double-whammy. How is this not mentally, physically, emotionally, and even spiritually draining?
A homeless person on the side of the street has more money than them.
They might have the book knowledge, but they literally have minus money. They wish they had zero money.
4) I’m Not Bashing On Those Of You Who Have Gone This Route
Please don’t think I’m bashing you, if you put a ton of your money and time going the traditional schooling route.
Your parents and society have failed to forewarn you.
They failed to let you know exactly what kind of sacrifice and level of financial damage you will incur by going this route. And it might not even be entirely their fault. Because that’s all they know. They just meant well for you.
Having said all of that, if you have a passion to become a doctor to save peoples’ lives for the sake of saving people’s lives and not for the “high income”, then traditional schooling absolutely has a place in your life.
Just know that you’re taking the long way to wealth. There are far more efficient ways.
5) Read Books – The Most Cost Effective Learning Tool
If you’re not reading, you’re putting yourself at a serious disadvantage.
Why would you do that to yourself?
The Bill Gates, the Warren Buffets, and the Mark Zuckerbergs of this world all prioritize reading. I read somewhere, that people at this level read 60+ books a year.
If it’s good for them, it’s good for you. You can’t afford to not educate yourself in this way. And it’s so cost-effective that it’s a no-brainer.
So you spend $30 on a great finance book. Or a career or entrepreneurship book.
You think it cost you $30 and so it’ll give you $30 worth of value?
This is where you’re wrong.
In reality, you’re spending $30 and getting a potential $1 million, $10 million, or $100 million in value back from reading that book.
So don’t just think about the up-front hard costs of buying educational material. That $30 is nothing compared to the knowledge you will reap from reading that book.
6) Listen To Podcasts, Audio Books, And Watch Videos
Ok, so reading might be extremely difficult for you.
I can concede on that fact. Reading is torture for some. So if that’s you, then that’s fine. Lucky for you, we’re living in a time where there are other mediums of learning.
I’m big on podcasts; I listen to them on my commute to work, when I’m going to the grocery store, on the way to the gym (basically every chance I get). My brain is always switched on and in “learning mode.”
If I’m not pushing myself to grow, no one else will do it for me right?
You need to think the same way.
7) Get Out Of Your Comfort Zone And Network!
Contrary to what you may have heard, money doesn’t make the world go ’round.
Then what makes the world go ’round? What makes economies and industries flourish?
What makes countries influence global markets and regions?
This is important to differentiate. Money is just an object; it’s just a tool. People are the forces behind the money, the smarts, the education, power, and the influence, etc.
So make yourself available.
Get out there and go to conferences. Go to workshops. Attend industry trade-shows. Go to training seminars. You can’t expect to stay in your comfort zone and grow. You need to put in the time and effort.
8) So Here’s The Conclusion On The Two $15,000 Tickets
To summarize, I’m spending this level of cash to go to this conference to grow.
I want to get outside of my comfort zone. And I want to put my money where my mouth is.
I’m tired of thinking and playing small. And I am sick and tired of having a “scarcity” mindset.
This is a way for me to further challenge myself. And it’s a way for me to network with like-minded people in the business space.
My thoughts are, I can’t afford to NOT go to these sorts of things. I absolutely need to attend. And I didn’t want to go with the basic seats. I didn’t even want to go with the $10,000 VIP tickets.
What I did was to go with the absolute best Premier seats because that was the only way for me to sit next to the speakers and the business titans themselves. That’s easily worth the $15,000 per ticket, in my mind.
How much money do you spend on self-development? Do you make it a priority, or do you give yourself second-class treatment by ignoring yourself and your true potential. To go further, do you even believe you’re fulfilling your true potential? If not, then why not?