• Home
  • Words into Cash
  • How To Start a Passive Income Blog
  • Elite Bloggers Guild
  • Elite Investors Guild
  • 1:1 Mentoring
  • Advertise Your Blog or Business
  • Social Media Agency
  • Disclaimer
  • Recommended Reading
  • Recommended Supplements
    • Healthy Recipes
  • Investing in Stocks
  • Privacy Policy

Connect with me on Social Media: Links to the right

timothy.s.kim@outlook.com
Login

Login
Tub of Cash Tub of Cash Tub of CashTub of Cash
  • Home
  • Words into Cash
  • How To Start a Passive Income Blog
  • Elite Bloggers Guild
  • Elite Investors Guild
  • 1:1 Mentoring
  • Advertise Your Blog or Business
  • Social Media Agency
  • Disclaimer
  • Recommended Reading
  • Recommended Supplements
    • Healthy Recipes
  • Investing in Stocks
  • Privacy Policy

7 Key Components of Viral Messages

Home Blog7 Key Components of Viral Messages
7 Key Components of Viral Messages

7 Key Components of Viral Messages

February 11, 2019 Posted by Tim Kim Blog, Recommended 30 Comments

In a world of 7.5 billion people, it takes real skill to not be ignored and forgotten.

In August 1991, there was exactly 1 website in the world. Now there are about 1,000,000,000 (and there are about 4.9 billion actual web pages).

If your business ideas (or personal ones) don’t captivate fast, they are lost in the “Attention Deficit Disorder” modern world.

My guess is that at any point in the last 10,000 years it’s been hard to grab attention and mindshare. And it’s not getting any easier.

Can you please use the data? Please!?!?

This is the most simple and most overlooked part of making a viral ANYTHING.

Look at the data. What is the data telling you?

It’s so weird. Here’s an example of what I’m talking about. Whenever I go to someone’s Instagram page, and I see a post that gets, let’s say…200 likes. And then I look at the 5 posts after that, and they’re getting…I don’t know, 100 likes, maybe not even that.

I always ask the question in my head:

Why aren’t they posting similar stuff to whatever they posted that got 200 likes?

Do more of what works! Your data is telling you what your audience likes. So why would you deviate from what’s already shown to work?

We are interested in stories about humans!!

Are you a human? Is that too simple of a question? Well, the answer is as simple as the question.

Jim Davies is a cognitive scientist who says you have to understand 6 things about the human brain to win friends and influence people:

There are two components here. One is that we like stories. Interestingly, he says women like fiction stories the most.

The second part is that we don’t want abstract stories. Your audience wants real life, anecdotes. Real human stories about things that happen to other real human beings.

A good old-fashioned story, yes really. Why? Because we want something relatable. Why do you think reality TV shows are so popular? Why are the Kardashian and Jenner clan so well-known? Think about it.

We pay particular attention to things we hope or fear are true

Reward and punishment.

Like Freud said in “Civilization and it’s Discontents”:

“What [does] the behavior of men themselves reveals as the
purpose and object of their lives, what they demand of life and wish to attain in it. The answer to this can hardly be in doubt: they seek happiness, they want to become happy and to remain so. There are two sides to this striving, a positive and a negative; it aims on the one hand at eliminating pain and discomfort, on the other at the experience of intense pleasures.”

As you seek to influence, be sure to modulate between the 2 prime incentives of the human mind.

We delight in finding patterns

This is why every good song, from Bach to the Beatles, has a chorus.

Something that repeats that your audience’s minds can latch on to. People want constancy and security.

They find this in patterns.

Think of every song you’ve ever liked. Chances are…it had a memorable chorus that you couldn’t get out of your head.

We are attracted to incongruity, apparent contradictions, novelty, and puzzles

The irony is that if the patterns we love become too predictable, we get bored. That’s why no adult really goes around singing ‘row, row, row your boat.”

It’s too simple.

You have to bring insight. We’re not 3 years old anymore. Funny I mention that because it’s been raining quite a bit here in Southern California, and my 3-year old repeats the rain rain go away song, like 24-7. I love the little guy, but the song on repeat…it gets a bit old!

People have to learn something from you that they never have heard before. Or at least never heard in quite the same way as you put it.

The nature of our bodies, the nature of our eyes, and other sense organs, affects what kinds of things draw us

We are material beings. YouTube, Snapchat, Instagram… These platforms are more powerful than radio because it uses 2 senses: the eyes and ears, while radio only uses one.

On August 1, 1981 MTV launched the first music video.

The record companies freaked out (and rightly so – the writing was on the wall way back then). Guess what the first music video was called? “Video Killed the Radio Star” by The Buggles.

Haha ironic.

Fast forward to now and guess what is the #1 thing people watch on YouTube?

Music videos.

Apparently nothing changes!

We have certain psychological traits, many of which are evolved, that make us like and dislike, believe and disbelieve

We humans are predictable. Once you tap into some inherent traits, persuasion is easy.

Go out and practice.

Tell a new story.

Perfect a good joke.

Try out for open mic at a comedy club.

Revisit your website or your business marketing and see what needs to be adjusted to match up better with these 6 rules so that you can compel, fascinate, and persuade everyone you meet.

P.S.

Check out my new book “Words into Cash” here on Amazon!

My guide-to-blogging book was the #1 Best Seller on Amazon in the New Releases category for 4 weeks in a row! Enjoy, and I’d appreciate you leaving a review on Amazon letting me know what you thought about the book, because I read them! Cheers!

30 Comments
47
Share

About Tim Kim

Timothy S. Kim is an entrepreneur, blogger, investor, social media consultant and influencer, and author that has been featured on CNBC, Business Insider, HuffPost, MSN Money, Yahoo Finance, and many other national media outlets, publications, and dozens of radio stations nationwide. He comes from humble beginnings as a missionary/pastor's kid. He was born in South Korea but lived most of his life growing up in post-communist Hungary since 1991 due to his parents’ missions work there feeding the homeless, working with under-privileged children, visiting prisons, and serving in gypsie slums as Christian missionaries, which they still do to this day. He is a “self-made millionaire” but strongly believes he’s more “God-made” than “self-made” because of the blessings that has allowed him to immigrate to the USA in 2004 to build a future for himself and his now budding family. He currently lives in Southern California with his wife, son, and Max their loyal and friendly Argentine Mastiff.

    30 Comments

    Leave your reply.
    • Sean
      · Reply

      February 11, 2019 at 10:40 AM

      Bro this is perfect for where I’m at right now. I’m telling my story and growing my brand right now and I’m naturally doing these things so I know I’m on the right path. Love the content. Let me know if there’s anything you need right now I have a lot of resources.

    • Thomas
      · Reply

      February 11, 2019 at 10:40 AM

      Absolutely correct-humans are indeed very predictable…which makes them the first target 🎯 @timothyskim

    • Muralidhar
      · Reply

      February 11, 2019 at 10:52 AM

      Thank you sir for the great vast knowledge,born poor is a not a mistake,but dying poor is a mistake,We should achieve things,so people remember us even after our death.You just don’t tell us to become rich,but even your teaching us to become rich,hats off to you sir.If u feed a man a fish,he will only get fish a day,but if u teach him how to catch a fish,he will get plenty of fish .Your like great mentor .

    • Muralidhar
      · Reply

      February 11, 2019 at 10:52 AM

      Thank you sir for the great vast knowledge,born poor is a not a mistake,but dying poor is a mistake,We should achieve things,so people remember us even after our death.You just don’t tell us to become rich,but even your teaching us to become rich,hats off to you sir.If u feed a man a fish,he will only get fish a day,but if u teach him how to catch a fish,he will get plenty of fish .Your like great mentor .

    • John
      · Reply

      February 11, 2019 at 11:42 AM

      I agree: there is a definite science to what determines what people will read or look at, based on human nature and other factors. Thanks for the post – this is very helpful for those trying to market a product/service or simply get more people to see their material. Makes a lot of sense (and cents) lol! Sometimes it just starts with trying something different!

    • Jiho
      · Reply

      February 11, 2019 at 12:39 PM

      I think even though everyone is different, there are many attributes that show that we aren’t much different at the same time. History proves to us that human beings will have the same type of cravings and desires. In this day and age, it’s very easy to find activities that are stimulating to us. We get bored of what we like really fast and are always yearning for new “highs” of life. Thanks for sharing your thoughts, Tim!

    • Andrew
      · Reply

      February 11, 2019 at 12:49 PM

      We humans do have a tendency to constantly find patterns that make us feel comfortable. We like to think that we always have an explanation of what happens to us!

    • Orhomedia Rukevwe Emmanuel
      · Reply

      February 11, 2019 at 1:17 PM

      Thank you. Nice piece

    • Martine Iradukunda
      · Reply

      February 11, 2019 at 2:04 PM

      Hi Tim,

      Came cross your profile via one of the people I follow (Forex trader) and I remember you writing a personal message to him, that God loves him and you wish him peace, and that it was you and not your assistant writing 😀 this showed me the kind of person you are, making time to communicate with your followers.
      Now about the latest blog, when I read it, even though it’s something we know in our subcunsious, I was surprised as to how I also use it, when I am on someone’s profile, even if they post about what I find interesting, I might just not follow them because I don’t like the colors/filter they use. Or the other way around.
      The mind is a powerful and sometimes confusing thing, it was nice to read about how we see things differently and react to it. Cheers, Martine

    • Theophilus oduleye
      · Reply

      February 11, 2019 at 3:11 PM

      well I totally agree with you especially when you said humans are delighted and comfortable with a particular pattern and gave an example with the songs we’ve ever listened to and like the most all have the same pattern I actually did a test run on myself and found out it’s true. Subscribing here has given me access to alot of powerful information. thanks!

    • Zach
      · Reply

      February 11, 2019 at 3:13 PM

      I really like your blog.

    • Gray
      · Reply

      February 11, 2019 at 4:32 PM

      Hey Tim. Really like your output when it comes to this blog. sometimes it a hit or miss when i read, but definitely like seeing your output. Especially the ending about traits. I truthfully like how you tie that into it. While everyone is different and enjoys or dislikes different things. Opens my mind to a lot!

    • Ryan Mervin Ronquillo
      · Reply

      February 11, 2019 at 5:18 PM

      Exactly. People tend to get bored when they hear the same thing or the things we always do get predictable. Best example of innovation is music videos, they don’t just let you hear the music, they want you to watch at the same time.

    • Jay
      · Reply

      February 11, 2019 at 7:23 PM

      Very nice article. I think we should all have to Hustle and take advantage of this technology…. Entrepreneurship! 🙂

    • Michael
      · Reply

      February 11, 2019 at 8:01 PM

      Is it 7 or 6 rules,? lol. Yea except for Bohemian Rhapsody, it’s always verse – chorus, because we like tension and release. Nice read, thanks Timothy.

    • Linda Farah
      · Reply

      February 11, 2019 at 9:27 PM

      Very good interesting information love ❤️

    • omkar devidas saswade
      · Reply

      February 12, 2019 at 1:08 AM

      This is really a amazing things ever

    • Theo
      · Reply

      February 12, 2019 at 2:05 AM

      Thank you very much for this.. I really appreciate it.. With love from Africa

    • Xavier Reid
      · Reply

      February 12, 2019 at 2:49 AM

      Woah this is actually more interesting than I expected it to be. Everything said just makes sense it’s just that some people haven’t really grasped these ideas yet. Definitely gonna be reading these blogs more often

    • Narpat Singh
      · Reply

      February 12, 2019 at 2:52 AM

      I agree with you!!

    • Thabang
      · Reply

      February 12, 2019 at 3:12 AM

      Truly fascinating insight.

    • Bhoomi
      · Reply

      February 12, 2019 at 4:22 AM

      Frankly speaking I wasn’t gonna read this at forever then I thought let’s just look onto it Nd surprised couldn’t stop reading till the end really finds it so accurate as u mentioned everything I must say u r such a genius
      Worth reading Nd much appreciated 👍

    • Philip Isaacs
      · Reply

      February 12, 2019 at 5:10 AM

      I just got that joyful learning feeling I used to get in University reading this. Simple yet really well written.

    • Shadrach
      · Reply

      February 12, 2019 at 10:01 AM

      Thought provoking words and informative with reliance to adapt to changes and break out from my comfort zone… Thanks Tim.. On IG@boadi_ronaldo

    • Gabrielle
      · Reply

      February 12, 2019 at 10:29 AM

      First time reading your blog. Loved your post, but loved finding out more about you. I would love to hear more about you and your family!

    • Ranvijay RK
      · Reply

      February 12, 2019 at 11:40 AM

      Fully Agree…🙏👍

    • Vassae
      · Reply

      February 13, 2019 at 12:16 AM

      I literally made 2 post on my Facebook page back to back days strategically. Ok wasn’t expecting the 1st one to get as much feedback so the next day I did a similar type of post. This time I had a plan in play. Boom post goes bananas over 200 likes and a ton of comments. I cracked a joke in the comments and said I don’t have a mixtape to promote but such and such just publish their 1st book of course I attached the website of the book for purchase. #marketing 101

    • Brittany
      · Reply

      February 14, 2019 at 11:59 AM

      This was a good read! Make me think outside of the box. It seems so apparent but I definitely just learned something new!

    • Devender Singh Bhatia
      · Reply

      February 25, 2019 at 6:05 AM

      Sir i want to start up with you but i am 16 year old and studying so please suggest me what i can do
      Thank you
      @timothyskim

      • Tim Kim
        · Reply

        Author
        February 25, 2019 at 11:28 AM

        you’re young! focus on learning! you can do both if you want though

    Leave a Reply

    Your email address will not be published.
    Cancel Reply

    As Featured On:

    Rockstar Finance

     

     

    Subscribe For Free Updates!

     

    We respect your email privacy

    Powered by AWeber Email Marketing

     

    Add Me On Snapchat!

    Categories

    • Adulting
    • Advanced Finance
    • Bitcoin
    • Blog
    • Business
    • Career
    • Crypto
    • Culture
    • Faith
    • Fitness
    • Future
    • Giveaway
    • Guest Post
    • Healthy Recipes
    • Journal
    • Life
    • Life Hacks
    • Money
    • Motivation
    • Musings
    • Personal Finance
    • Pipeline
    • Real Estate
    • Recommended
    • Stocks
    • Trivia
    • Update

    Archives

    • March 2019
    • February 2019
    • January 2019
    • December 2018
    • October 2018
    • September 2018
    • August 2018
    • July 2018
    • May 2018
    • March 2018
    • February 2018
    • January 2018
    • December 2017
    • November 2017
    • October 2017
    • September 2017
    • August 2017
    • July 2017
    • June 2017
    • May 2017

    Contact Us

    Send me an email and I'll get back to you, asap.

    Send Message

    © [2017] · tubofcash.com.PRIVACY: We will never disclose or sell your email address or any of your data from this site. DISCLAIMER: No guarantees are made as to the accuracy of the information on this site or the appropriateness of any advice to your particular situation. All information provided on this site is for informational purposes only and does not constitute professional financial advice. Per FTC guidelines, this website may be compensated by companies mentioned through advertising, affiliate programs or otherwise. Any references to third party products, rates, or websites are subject to change without notice. Please do the appropriate research before participating in any third party offers. Copyright © 2017 Tub of Cash. For questions or comments, contact timothy.s.kim@outlook.com

    Prev Next