Most Frequently Asked Questions About How to Make Money From Blogging
I get, at a minimum, a dozen emails a day from people asking about blogging.
So I thought I’d compile a list of the most frequently asked questions so that it can benefit anyone curious about blogging.
I don’t get it! How exactly do I make money from blogging!?!?
This is probably the number one question I get, so I’ll spend the most time laying out how you can actually make money from a blog.
There are common ways that people make money from blogging and not-so-common ways to get money from blogging (thinking outside of the box for money-making opportunities).
I’ll touch on both areas. But one key thing to take away from this is that a blog offers the potential for numerous streams of income; not just one stream.
It will solely depend on you how many streams you want to create. In other words, the blog is strictly the platform (the vehicle), you will use to generate revenue/income.
1) Partner with an Ad Network
This is the most common way people generate revenue from their blogs.
Go on any site or app, and you’ll see that they’re using some sort of ad network to insert ads at the top, in between content, or on the sidebar. Even big companies and news organizations like CNBC, Time, BuzzFeed, Mashable, Huffpost, etc are all partnered with third-party ad networks that put ads on their sites. The most common one used is Google Adsense (very easy to do).
To use me as an example:
I get two regular paychecks from two different ad networks that I’ve partnered with. One is MyFinance (these are the ad units you see on the bottom of every blog post). The second is MediaVine (these are the banner ads you see on the bottom, side bar, and in-between content).
- Earnings from ad impressions (bloggers and websites make money from views, even if people don’t click on anything)
- Earnings from ad clicks (bloggers and websites make money from people clicking on the ads)
- Earnings from ad conversions (bloggers and websites make money from people buying a product, signing up, through the ads)
2) Affiliate Marketing
This is another very common way that people generate money from their blogs.
To use me as an example:
You know the links I have in some of my blogs to sign up with a web host provider? That’s one of my affiliate partners. I’ve partnered with Blue Host (a website provider), where they pay me for people who sign up for web hosting using my link. I’ll put one at the bottom of this blog post as well, if you’re interested and haven’t signed up yet.
3) Sell a Service
This is not as common, but I highly recommend this to anyone who’s looking to blog.
The thing you have to ask yourself is, what are you blogging about? Whatever subjects you cover can be areas that you can provide a service around so you can make additional revenue from it.
To use me as an example:
My blog is mostly about finance, but I also cover career and fitness.
This means I can create additional streams of income by selling services that help people and solve problems for people in these areas (finance, career, and fitness). Can you think of any off the top of your head? There are so many! I can sell a coaching service, a personal fitness training service, a life mentor/coach service, a personal finance, equities, or bitcoin mastermind group, etc.
4) Sell a Product
This is not as common either but it’s similar to the one above. If you happen to be a fitness enthusiast and/or certified as a trainer or nutritionist, and so you want to blog about fitness, you can create all sorts of products around this passion.
You can create membership access videos, packaged programs/bundles, training regimens, nutritional programs, a book, etc.
To use me as an example:
Again, my blog is mostly about finance, but I also cover career and fitness. I can create courses and have them available online through my website or a separate website or become a full-fledged author and write a book on financial independence, passive income blogging, or how to live a healthy lifestyle.
Another real life example: let’s say you’re good at using the Microsoft program Excel because you use it every day at your job, you can blog about Excel and show tips and tricks.
You can also create a course around it (Excel for Beginners, Excel for Intermediates, Excel for Advanced Users, etc) and sell those courses.
I heard on a podcast (I forget where) about a guy who makes six figures doing this! He uses Excel in his 9-5 job and figured he was pretty good at it, so he created an online course that ended up making more money annually than he does at his job, so he quit his job!
5) Do Contract Work Around your Niches
This probably has the biggest potential from an income-generation standpoint for the average most typical blogger.
Even if you don’t have a huge audience, strictly by having a blog you will be seen as more of an authority in your area (or areas).
A real life example: so the guy I mentioned above that makes six figures selling Excel courses? He does contract work and makes income from that on the side as well! So companies contact him to do contract work, so he can do that remotely from his home office (i.e. projects, etc) and get paid.
This is similar to consulting work. And on average, consultants make big money (in my area, $150+ an hour).
Another real life example: Let’s say you work as desktop support in your 9-5 job making $18/hr. And so you run an IT type blog on the side for fun.
Why not contact small businesses in your area and see if they need any help with desktop administration, installation/set-up, maintenance and charge them a monthly fee or do some sort of annual contract with them? I know a guy who does this and makes a couple thousand dollars per contract.
It’s something you’re good at because it’s your job, so you can very easily create a simple side hustle you can do and still keep your 9-5 job. And once you have enough of these contracts, you’ll probably make far more than what you do making just $18/hr at your 9-5 job. So once that happens you can convert your side hustle into your primary job and actually work far less, but make far more.
6) Use your blog to branch out to other platforms
You don’t have to stop at blogging. You can tack on various synergistic platforms that can amplify your earnings potential. Whether vlogging (video blogging), which can help feed your blog, and vice versa, or being active on all the social media platforms.
Now social media platforms all have a tremendous amount of money-making potential. One, they’re highly synergistic with a blog or vlog (easy to cross-pollinate), and each platform has its’ own potential to generate income once you get a sizeable enough audience.
A real life example: I know a ton of influencers and “mini influencers” that sell ad placements on their Instagram or YouTube accounts. People who have far smaller audiences are doing this (I haven’t done this yet, but I should). Basically, companies will pay you to advertise their product on your page.
If your page is small, an outside-of-the-box way to do this is to visit small businesses in your area (i.e. local restaurants) and show the manager or owner that you have X amount of followers across all your social media platforms, and if they will pay for an ad (or at the minimum give you a discount on your food, stay at the hotel, or product!).
This is easier than you think. It’s not hard to get a few thousand followers across all your social media platforms. And trust me, it’s hard for businesses to make themselves be visible in front of hundreds or thousands of people without paying a ton of money.
It’s super expensive for business owners to advertise to even a few hundred people. Keep that in mind!
I know this from personal experience. It can cost between $1 – $50 per click for businesses wanting to advertise locally using Google AdWords!
So why wouldn’t they give you something in return for you posting about them on your social media with the potential to reach, say 200 people, who live locally? Think about it. That’d be a fairly lucrative ROI (return on investment) for them.
Ok, but what do I blog about!?!?
This is another super commonly asked question.
You’re overthinking it! Because you can blog about anything you want! Who told you there were rules? This is YOUR blog!
Michelle, one of the bloggers that was featured recently on CNBC, started her blog as a journal! And now she’s making more than $3,000 a day from her blog (yes you read that right, not per month, per day) so that gives her and her husband the complete freedom to travel around the world, with zero financial stress!
Have you had a diary or journal? Don’t overthink it!
To use me as an example: I cover mostly 3 subjects: money, career, and fitness.
Why do I do more than one? Because like most people, I don’t have just one passion, I have multiple. And I don’t believe you should create a niche so small that you’ll eventually get bored. People usually aren’t that one dimensional anyways. I also do blog posts quite that have nothing to do with these 3 (i.e. random musings/thoughts, technology, etc).
Fine, but who’s going to read my blog!?!?
In the beginning not many people. Why? Because you don’t exist. You don’t have a blog yet! So you don’t have an online presence!
So you’re putting the cart before the horse here.
But I have to point something out. Even if you’re an avid lover of worms. And you thought, well who’s going to want to read about worms? Then you have the wrong mentality. And here’s why I say that:
I’m pretty sure with the 7 billion people on this earth, there’s probably a few hundred thousand, if not a few million people out there that loves worms as much as you do. It doesn’t take a huge percentage of people, due to sheer numbers.
Plus, most people have a few hundred people following them on Facebook alone. That’s an obvious place to start.
But what if I fail? I don’t think anyone’s going to be interested!
Sorry but I have to say that this is probably the most annoying question because it’s such a self-defeating, woe-is-me, attitude.
If this is what you’re thinking, you have a bigger problem! You have a self-confidence problem! How can you doom yourself to failure without even having tried it! Is there anyone in the world that’s been successful who didn’t have to take that first step?
People who tend to think like this are “catastrophic” thinkers. Even in the worst case scenario, what happens? Not a whole lot!
If I fail, it’ll be embarrassing in front of my family and friends!
This has some similarities with the one above, with a slight difference.
It’s kind of like farting in your own car, rolling down the windows, and feeling embarrassed thinking if someone can smell it or notice that you’ve done it from the cars next to you. Dude, no one’s looking at you! Everyone’s busy looking at the road in front of them, or day-dreaming about their own issues and problems. They’re not looking at you!
I think all of us are a little more narcissistic than we think. You shouldn’t ever be embarrassed about anything because chances are people are not talking about you or even thinking about you. And the older you get, the truer this becomes.
Trust me, people are very busy with their own lives, the world doesn’t revolve around you or anyone else so stop overthinking things and fearing judgement from others!
I want to start, but I’m busy, I’ll start after (insert excuse)…
If this is your mentality, you’ll never start, and here’s why I say this:
Isn’t this exactly why people do the same New Years’ Resolutions every year?
Don’t say I didn’t tell you so because this is one of the most common excuses!
And it’s not just blogging. The same can be said about eating better, working out, reading more, spending more time with family or friends, getting a better hobby, doing a side hustle, or any new years’ resolution you can think of!
Blogging, out of almost everything I can think of, has the biggest upside potential with the smallest amount of time commitment needed.
Most bloggers post between 1 -3 x a week. And it can take anywhere from 30 minutes to an hour or so per post. So that’s only about 2 – 12 hours of writing per month. That’s nothing. You can’t find 30 minutes in a week? Come on, who’re you kidding!
I’m too late to the game!
No, you’re not. This is the perfect time to start a blog because of these reasons:
- Far easier to start a blog than before due to canned widgets, solutions, and easy-to-setup platforms like wordpress
- Only 3 billion people will be online through the year 2020. We have close to 7 billion people on this earth
- The internet era has only just begun because not even half the global population is online yet
There are too many blogs! The market is saturated!
Not at all. This is like saying there are too many grocery stores or too many restaurants. There are hundreds just in the local area of your city, and they’re all serving the same limited population!
This is completely weird thinking! Think about how much more access to people you have compared to local brick and mortar businesses. And keep in mind a blog is an online business! You’re not limited to your local town, city, or county! Your reach is unlimited and without cap!
Nothing in life is guaranteed, so no one can guarantee that you can make money doing anything; whether that’s blogging or doing any type of business. No one can guarantee that you’ll even be alive tomorrow except God Himself!
But one thing for sure, is that you’re not in any way late to the blogging game nor is the market saturated!
Seriously, who reads blogs anymore?
I can’t believe there are people who say this.
This is like saying, who writes anymore. Or who watches TV anymore because there’s Netflix. Just because you don’t read, doesn’t mean everyone in the world doesn’t read! That’s very self-centered thinking!
Trust me, there are plenty of people in the world who still like to read.
It would be safe to say that there are at least a couple billion people in the world that still read regularly. And I can tell you right now that you need a very small percentage of them to have a successful income-producing blog (like 0.0001%).
Bleh, I’m too lazy to start a blog!
Let me tell you something. If you’re too lazy to write as little as 30 minutes a week, wow. It’s hard for me to come up with words to describe what I need to say here. To be nice, I’ll just say that you will have a very difficult time producing an income in anything that you do. Come on! That’s utter nonsense. Listen to what you’re saying!
Actually, I’d say that blogging probably fits the lazy lifestyle far better than any other profession I can think of.
You get to work at home in your PJ’s, sipping coffee without having to interact with anyone, without having to do hardly anything other than typing on your computer and browsing the internet for subject matter.
That’s an introvert and lazy person’s paradise.
I don’t have any money to start a blog!
Saying you lack the funds to start a blog is like saying you have no money for the most basic of groceries. Like a loaf of bread. It’s nonsensical. There are free methods you can start a blog (you get what you pay for though, so not my recommendation, but it’s there if you want it).
You can pay as little as $2.95 per month to get set up with a very professional and easy-to-use word press based platform like I’m doing (note that if you use my link, I’ll get paid a fee). With such a small cost, where is the risk?
Keep in mind with web hosting services, like Blue Host, they typically charge upfront (so don’t get sticker shock), but the payments come out to be very cheap ($2.95 a month if you use my 60% discounted “get started” button below).
Discovering Blogging is the best thing that happened to me from a money standpoint!
Don’t get me wrong, my investment portfolios generate quite a bit of money; but hands down my favorite streams of income come from this very blog you’re reading! It’s so satisfying, fulfilling, and gives me a sense of purpose!
Every day I wake up and I check how much money I made while I was sleeping. That’s as passive as it gets! Even during the weekends and the holidays the blog is working for me, generating a steady stream of revenue.
Whether I’m posting new posts or not posting any new posts. Just like my stock investments.
I log on to each of my affiliate partner portals and ad network partnerships to see that I made $20 here, $100 there, $50 here, and $30 there. Multiple streams of income from just one blog (ad revenue, affiliate marketing partnerships, referral fees, etc).
And I’ve been writing only once a week, which takes about half an hour!
So for roughly 2 hours of writing per month, I’m able to generate roughly $6,000 a month, and it’s been growing exponentially every month because I’ve only recently started it!
And the best part about it is I absolutely love doing it!
It’s so little stress and I can do it in my pajamas without interacting with a single person!
A dream come true for an introverted person like me.
What’s the worst that can happen?
Imagine the possibilities! Become a blogger today!